Policies and Procedures

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Policies and Procedures Keep your Business Safe

Systems are made up of policies and procedures and provide real structure to any business.

Policies are actioned with procedures

Systems are able to be managed and if proper reporting mechanisms are in place they will deliver invaluable information to management and improve decision making.

Your business system should provide your business with consistent and predictable output in terms of products and services.  Your market values these qualities and your should, to minimise risk to your business, ensure that your policies and procedures are properly monitored and managed.

Policies and procedures are the building blocks of the systems that run your business .

Today we added a short basic training program – The Basics of Policies and Procedures to YouTube and you can view it here
on our page which also has the transcript of the video script.

The video covers the basic process needed to develop policies and procedures and also looks at how to ensure or improve compliance with the policy.

Michael Gerber in “The E-Myth Revisited – Why small businesses don’t work and what to do about it” gives a clear message that Systems based on sound policies and procedures which are enforced are most likely to succeed.

This is one way of reducing the risk of failure in your business so it’s worth having a fresh look at the policies and procedures you have in place in your business.


Your Business Accounting

Accountancy is the Most important Feedback system in a business

Business Accounting – Do You Understand Your Financial Reports?

I have taught business management for over 15 years and a significant part of the programs I have taught are about the Accountancy System. The Accountancy for Business Owners and Managers training has included –

  • Accountancy Basics
  • Book keeping
  • Financial Statements and Analysis
  • Budgets and Cash flows
  • Record keeping
  • Reconciling Accounting Income and Taxable Income
  • Manual vs Computerised Systems
  • Subsidiary Ledger Reconciliations
  • Payroll
  • Recording Taxation affected entries (GST figures highly)
  • Other areas as they arose in training sessions

Today I have added a page to the site introducing the Double Entry Accountancy System so that non accountants can gain an understanding of the system and methodologies accountants use to produce your financial and taxation reports and so that they can ensure their records are properly maintained.  This is brining business accounting to non-accountants in an easy to consume style.

The modern Accountancy System, Double Entry and Business accounting

How Double Entry Accounting Works

Accounting for Owners and Managers

You’ll find the first of the Accountancy Basics page here – Double Entry Accounting System  or you can go to the Book Keeping Tab and you’ll see the page there in the drop-down menu.

The article looks at the history of the modern day system going back to some records for the period 1299-1300 and Luca Pacioli’s mathematics book in 1494 describing the system.  We use the same system today – just different tools for today’s business bean counters.

We take a look at Debits and Credits and explain what “Being in the Black” and “Being in the Red” mean and how the expressions arose.

After you have read the page and watched the video you’ll have a pretty clear idea of how the Double Entry Accountancy System works and in future essays I’ll take you deeper into the journey of using accounting to manage your business.

After all I bet you went into business to make money and take control of your life.  Without good reporting you can’t manage and then only by luck will you be free and make money.  You need a strong business accounting system with Accrual and Cash methods working in tandem to help you achieve the results you want.

Good accounting can lead to significant productivity increases and increased profitability.

You owe it to yourself, your family, your customers and your suppliers to use this system, your accountancy system, to get the best from your business and make the money you want and gain the freedom you desire.

#doubleentryaccounting #debitsandcredits #smallbusinessmanagement #whyiwentintobusiness #business accounting


What is Wealth

What is Wealth and How Do You Define It?

Dr Joanna Martin is a highly successful Public Speaker and Coach to Public Speaking.
Her specialty is selling from stage and she has helped many people from many walks in life move from being unable to utter a word in front of an audience to becoming confident and comfortable speaking in front of hundreds or thousands of people.

Here is a video of her giving a different perspective on wealth, with a feminine leaning that men can also learn from.

Micro and Small Business Planning

Small Business Plans are Easy

Micro Small Business Planning Now Where How

Family businesses are usually small to micro businesses without a plan but they could easily have a working plan with this model.

The Now – Where – Here business planning model or the Strategic Business planning model is a very useful tool for a business of any size.

This model isn’t limited to business planning as it  can also be very useful for anyone setting goals.

The model starts with a review of where a business is now.
An audit is taken of current performance, financial, operational, staff and other factors as it is.

The vision of the business at a future date is prepared. This description of the business then sets the objective to be obtained by the mission (the action plans) when set in motion.

The section initially captures all the strategies available to achieve the desired outcome.
Once the strategies are captured they can be evaluated and those with the best chance of achieving success are converted to action plans.
The action plans form the Mission and it is put into play.

Once the business plans are active the results are monitored to ensure the business is moving toward the goals set. This monitoring is done by selecting appropriate Key Performance Indicators (KPI) and suitable measures (KPM) for the KPI’s.

This constant monitoring enables the business operators to make necessary adjustments to maintain course for the desired destination.

This is a great model, because of its simplicity, for small and micro businesses to use for business planning and you can discover more about our business planning programs here > Business Planning Programs

It comes to mind that many small businesses both online and offline come to grief very soon after start-up.  Perhaps a little effort put into small business planning would save may people a lot of money and personal suffering.


Choices - Two Brothers - a story how their choices determined their lives.

 Twin Brothers

There were two men who came from identical backgrounds. They were, in fact, twins.  Not identical but nonetheless twins. They grew up in the same house and went to the same schools.  They had the same opportunities and challenges as each other because their parents and mentors wanted them to have every opportunity to succeed.


Now you would think that they would have led parallel lives, wouldn’t you? So much being the same but there were also differences that caused different results.

One of them as a boy, lets call him Tom, was always looking at situations and wondering what was behind it all, what problems this job would have and was always looking for catches.   Tom was always reacting to things going on around him The other, Fred, saw everything  as an opportunity and wondered how it could be done more easily, how to best respond and what he could learn from it because he seemed to like to break things down and share the benefits.

If there was a work to be done Tom looked upon the task in front of him and felt challenged and put upon while his brother looked beyond the task and seemed to understand the eventual outcome and why it had to be done   well   before he’d commence his work.

Tom was always challenged by his work and found it difficult to get into it. Almost everything was a chore.  He’d always find distractions and more interesting things to do and because of this found he was often in trouble because his little jobs had become big jobs and then they became bigger. Eventually his jobs became far far bigger and much more urgent requiring others to help get it done. He really excelled at making mountains out of molehills.

Meanwhile Fred was enjoying his work, his hobbies and his interests because he’d taken on his work in an orderly way and broken each job into smaller tasks which were easily completed, even when unpleasant. He always said the reason he did his work that way was because he could see the end benefits and kept them in his mind as he worked.  Fred was appreciative of what he had and the world around him.

By the time they reached their mid twenties they were still close as brothers when but the outcomes of their pursuits in life were becoming markedly different.  It was obvious to all that they really had quite different attitudes to life – Pessimist and Optimist or Scarcity and Abundance and Reaction and Response.  The two were in many respects becoming opposites sides of the one coin.

If their lives were scored  was scored Fred would have been the A grader in all areas of life, (even when something he did didn’t work out), and Tom mostly a C grader with a mix of successes and failures thrown in.

By their forties they all but lived in different worlds. Fred was a real go-getter, a goal setter, an achiever and would often be busy wondering how to get something to work or happen. His world was filled with people from whom he could learn and be inspired, including Tom.

His brother Tom, on the other hand, saw the world as a place of difficulty and had surrounded himself with like-minded people. To them everything was a challenge to be met and was designed to keep them trapped in their world. Laws, the banks, society had it all stacked against them and they had plenty of reasons why they couldn’t do this or that.

Tom reached a turning point in his life in his early fifties. Perhaps a mid-life crisis? A point of absolute frustration. With some help from Fred he took the chance to revisit his beliefs, values and lessons in life and discovered that he had choices, more choices than he’d ever imagined. He discovered there were different ways to see the world and that his old view, limited view of the world was not in his best interest.  He learned to look beyond and then bring that learning into the present to act on it. Freed finally was able to share his life skills and open doors because his brother made a choice to see things differently.

Two brothers with the same start in life. Hard to believe? Well perhaps not.

Was it internal chemistry? Was it just a desire to be different? Was it one bad or great experience?

Something set them on different paths at an early age and how they chose to react to that experience made all the difference.

Tom showed that you can teach an old dog new tricks as long as the dog is willing.

There are so many ways to see the world we live in.

Always take in your world from several vantage points, broaden your view, open all your senses so you can choose the one you like best and make choices that work best for you.

Your attitude clearly affects the way your relate to, see, hear and feel your world. Change your attitude and you change your world. It is all about our choices in life and taking responsibility for them.

Contact Chris to help you see more choices in your world or Visit Hypnosis With Chris to discover how to have a positive view of your world.


Reaction or Response

Bad Parkers are the cause of ANGST.

Angst is not an ideal reaction to little irritations

Angst or worse No just smile and move on.

So often it’s the little things in life that really get to us.

Bad parking is a common everyday issue where selfish drivers waste parking opportunities for other drivers.

So how do you react?

  1. Do you you get steamed up?
  2. Do you sigh and brood?
  3. Do you just move on?

Which reaction group are you part of?

If you are in the third group then it’s likely this article will tell you little you don’t already know.
If you are in the first two groups come and discover better ways to handle the little stuff.

You get to make choices in life and every choice you make can affect the future of you life.
Once that choice becomes a decision – (a decision is just a choice that you have taken action on) – then the ball is in play, and, how you play it will determine how that choice will be seen in your life forever.

Do you react?
Do you respond?

Reactions are impulsive without thought and at times can be life savers but often life destroyers.
Responses are objectively arrived at ways to behave yourself in any given situation.
A person with well developed response-ableness can respond in the most appropriate way after evaluating a situation almost as quickly as an impulsive person reacts.

Don’t let the little anthills, the little bumps, get you down or don’t allow anger to be your first port of call when something doesn’t go your way.
Take charge of your thoughts and respond to life events in the way that will best move you forward in life.

Just think about this – split second impulsive reactions have lead people to murder. Hows that for impact on two or more lives!
A response-able person would have recognised the potential damage and chosen a different path.

There is more on this on my Change Reaction page.

Emotions drive reactions so learn to read your emotions.  To do this you have to consciously live in the present with awareness of yourself.

Responses are the result of conscious thought processes.

Take the journey and become response-able for a more responsible and enjoyable life.


How To Sack Non-Performing Unprofitable Customers With Jo Harris


Jo’s webinar has been and gone.

To see what else she has planned please visit her website.
sacking un-profitable customers unprofitable customers
.   >For Small Business owners
.   >Discovering better customer service
.   >Ways to say “No” and how to move on unprofitable clients

We all have some unprofitable Customers.

You know the ones?

Every project takes longer, goes over budget.

They leave you feeling drained, crazed and de-motivated.

So how do you say “goodbye” or “SACK” these unprofitable Customers and still deliver great customer Service and act within your Values.

These are important skills to learn as at some time we all want to cut our losses and get away from this type of client.

Join Jo Harris on this FREE Webinar on Friday 30 March 2012 at 2:00pm Australian Eastern Standard Time (that’s 1:00pm here in Queensland)

Discover how to keep your sanity, behave impeccably and move on from your unprofitable customers.



This webinar will truly compliment the business development and management programs offered by Chris and to see the overview of the program Click Here.

Local Marketing - List Building - Collection Essentials

List Building – Visitor Details are important to capture

Local Marketing – List Building Collection Essentials

You really need to capture the name, mobile telephone, physical and email address of visitors to your site.

From a local marketing perspective these are the essential details.
Global marketers may not be so interested in the mobile number but they will certainly appreciate the value of a physicaland  real mailing address.

Why you need email addresses when List Building

Without an email address that you have confirmed as active by using a double opt-in system you really have nothing.

Many people will use dummy or fake addresses to obtain information from you.

You should never provide instant access to your information until the recipient has confirmed their email address.

There will be a percentage of people who set up “junk” addresses to receive products and always use them on first time contacts. They’ll provide you with a real address once they trust you.

The email address is an important means of contact, and if used correctly you can expect a high number of messages to be opened.  If not used correctly and with respect for your customers then people will either unsubscribe of just delete your emails unless they look interesting, (you need an exceptional header).

List building Should Capture Mobile Telephone Numbers

These are a potential goldmine.

Smartphones are now commonplace and smartphone users cling to them like a new mother does to a baby.  Now that’s clingy.

97% of messages to phone are read.  87% are read within one hour.  Is that a powerful tool?  If you said “No” then you probably didn’t read this far anyway.  If you did say “No” and are still here you are seeing lights go on around you and have the chance to discover an opportunity.

The opportunity is this.  You can instantly contact your customer base when you need to as long as you have something of value to offer them through the SMS system.  You can build a fantastic relationship.  Give value 3 – 4 times before asking for a sale, 4:1 seems to be a good ratio.  This builds trust and you have given a lot before asking for a sale.

Physical Mail Addresses

These are often overlooked and really without this you have nothing at all.

Post Box helps list building
by Steenbergs under CC BY  with
Post Box


Successful marketers use “snail mail” to great effect.
The mailing of CD’s DVD’s and newsletters is a very powerful tool to use.

People love to receive mail that is positive in nature and adds value to their day.

A great example of this is the Australian entrepreneur Mal Emery who uses this to great effect.

Mailing addresses are essential for another reason.

How often have you heard of emails being flagged as spam or what if your host or Google black list you?
What value does your email list have then?

A physical mail list for direct mail marketing remains a very powerful marketing tool.

I hope you can now see the value of list building and going that extra step and obtaining not just an email list.

Your opt in forms should require

  • Name (in full)
  • Email
  • Mobile number, and
  • Street or PO address.

That trio will truly allow you to market to your subscribers and fans and help you with list building into the future.

Is that powerful?

Set yourself the task of revisiting your list and getting the missing information.

If you don’t have a list then do your best to capture this information from visitors to your site. (Make sure you have a “Join” form on your site.

L:ist building is seen by many as a thankless and very difficult task.

Get over any issues you may have with asking for people’s details.

You are after all doing your best to provide them with valuable products, services or information.  If you can’t contact them when something really good comes along you’ll miss out because someone else will have beaten you to it.

Be totally ethical in your list building endeavors and if your promote yourself as never releasing or sharing your list then do not share or get involved in list swaps or sell your list except to a buyer of your site.  If you do sell your site you should, I ethically believe, obtain permission from your list to transfer them to the buyer.

Google – January 2012

Google, as at January 2012, requires web sites to really appeal to readers.  Make sure you keep up to date with Google algorithm changes or you may find your list dwindling and certainly not growing.

List Building will continue to be a dominant factor in online marketing so be sure to collect the important client information at the outset.

For more information about the List Building strategies above contact Chris.


Surf Rip - Summer Beach Safety - Surf Rip

Surf Rip s – Can you spot a Surf Rip at the beach?


Safety in the surf

by mikebaird under CC BY  with
Safety in the surf


This information about surf rips could save

your life, or the life of someone you love, or

someone you see swimming or about to swim

in a surf rip at the beach.

It’s mid summer here in Australia and millions of us will go for a surf or swim at the beach.

Source: (

Read More…

USA - Last Minute Tax Deductions | USA tax deduction

USA Tax deduction – Mobile Ready Web Site Deals


You must spend your money by midnight December 31 to get your USA tax deduction this year.

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