How To Sack Non-Performing Unprofitable Customers With Jo Harris

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sacking un-profitable customers unprofitable customers
Click here > Register
Friday 30 March 2012 at 2:00-3:00pm AEST

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.   >For Small Business owners
.   >Discovering better customer service
.   >Ways to say “No” and how to move on unprofitable clients

We all have some unprofitable Customers.

You know the ones?

Every project takes longer, goes over budget.

They leave you feeling drained, crazed and de-motivated.

So how do you say “goodbye” or “SACK” these unprofitable Customers and still deliver great customer Service and act within your Values.

These are important skills to learn as at some time we all want to cut our losses and get away from this type of client.

Join Jo Harris on this FREE Webinar on Friday 30 March 2012 at 2:00pm Australian Eastern Standard Time (that’s 1:00pm here in Queensland)

Discover how to keep your sanity, behave impeccably and move on from your unprofitable customers.

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This webinar will truly compliment the business development and management programs offered by Chris and to see the overview of the program Click Here.

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Local Marketing - List Building - Collection Essentials

List Building – Visitor Details are important to capture

Local Marketing – List Building Collection Essentials

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You really need to capture the name, mobile telephone, physical and email address of visitors to your site.

From a local marketing perspective these are the essential details.
Global marketers may not be so interested in the mobile number but they will certainly appreciate the value of a physicaland  real mailing address.

Why you need email addresses when List Building

Without an email address that you have confirmed as active by using a double opt-in system you really have nothing.

Many people will use dummy or fake addresses to obtain information from you.

You should never provide instant access to your information until the recipient has confirmed their email address.

There will be a percentage of people who set up “junk” addresses to receive products and always use them on first time contacts. They’ll provide you with a real address once they trust you.

The email address is an important means of contact, and if used correctly you can expect a high number of messages to be opened.  If not used correctly and with respect for your customers then people will either unsubscribe of just delete your emails unless they look interesting, (you need an exceptional header).

List building Should Capture Mobile Telephone Numbers

These are a potential goldmine.

Smartphones are now commonplace and smartphone users cling to them like a new mother does to a baby.  Now that’s clingy.

97% of messages to phone are read.  87% are read within one hour.  Is that a powerful tool?  If you said “No” then you probably didn’t read this far anyway.  If you did say “No” and are still here you are seeing lights go on around you and have the chance to discover an opportunity.

The opportunity is this.  You can instantly contact your customer base when you need to as long as you have something of value to offer them through the SMS system.  You can build a fantastic relationship.  Give value 3 – 4 times before asking for a sale, 4:1 seems to be a good ratio.  This builds trust and you have given a lot before asking for a sale.

Physical Mail Addresses

These are often overlooked and really without this you have nothing at all.

Post Box helps list building
by Steenbergs under CC BY  with wpseopix.com
Post Box

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Successful marketers use “snail mail” to great effect.
The mailing of CD’s DVD’s and newsletters is a very powerful tool to use.

People love to receive mail that is positive in nature and adds value to their day.

A great example of this is the Australian entrepreneur Mal Emery who uses this to great effect.

Mailing addresses are essential for another reason.

How often have you heard of emails being flagged as spam or what if your host or Google black list you?
What value does your email list have then?
Nothing!

A physical mail list for direct mail marketing remains a very powerful marketing tool.

I hope you can now see the value of list building and going that extra step and obtaining not just an email list.

Your opt in forms should require

  • Name (in full)
  • Email
  • Mobile number, and
  • Street or PO address.

That trio will truly allow you to market to your subscribers and fans and help you with list building into the future.

Is that powerful?

Set yourself the task of revisiting your list and getting the missing information.

If you don’t have a list then do your best to capture this information from visitors to your site. (Make sure you have a “Join” form on your site.

L:ist building is seen by many as a thankless and very difficult task.

Get over any issues you may have with asking for people’s details.

You are after all doing your best to provide them with valuable products, services or information.  If you can’t contact them when something really good comes along you’ll miss out because someone else will have beaten you to it.

Be totally ethical in your list building endeavors and if your promote yourself as never releasing or sharing your list then do not share or get involved in list swaps or sell your list except to a buyer of your site.  If you do sell your site you should, I ethically believe, obtain permission from your list to transfer them to the buyer.

Google – January 2012

Google, as at January 2012, requires web sites to really appeal to readers.  Make sure you keep up to date with Google algorithm changes or you may find your list dwindling and certainly not growing.

List Building will continue to be a dominant factor in online marketing so be sure to collect the important client information at the outset.

For more information about the List Building strategies above contact Chris.

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Surf Rip - Summer Beach Safety - Surf Rip

Surf Rip s – Can you spot a Surf Rip at the beach?

 

Safety in the surf
by mikebaird under CC BY  with wpseopix.com
Safety in the surf

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This information about surf rips could save

your life, or the life of someone you love, or

someone you see swimming or about to swim

in a surf rip at the beach.

It’s mid summer here in Australia and millions of us will go for a surf or swim at the beach.

Source: http://www.localtaxaccountantslogan.com (http://s.tt/15a3K)

Read the rest of this entry »

USA - Last Minute Tax Deductions | USA tax deduction

USA Tax deduction – Mobile Ready Web Site Deals

 

You must spend your money by midnight December 31 to get your USA tax deduction this year.

ProfiTrain and Mobile Local Tax Accountants Logan recognise this last minute tax deduction is an opportunity for you.

USA Tax Deduction – Mobile Ready Website Deals

 

Standard Website     vs     Mobile Ready Website

USA Tax Deduction last minute

Web Sites- great money earning tax deduction

 

Get your last minute 2011 USA Tax Deduction with a Mobile Ready Web Site package before December 31 2011

How Mobile Ready Is Your Web Site

Mobile Ready Web Sites Make Instant Contact

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What does a mobile user see when they log in to your web site – is it Mobile Ready?

Find out more about Local and being mobile ready here – Chris’s Mobile Ready Solutions

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Optimizing your website for mobile is gaining traction and is making news.

You can read what one Australian Financial Planning Group CEO had to say here about having a mobile-ready web site.
Article here

See for yourself, right below,  how hard an ordinary website is to read on a mobile phone.

(Some text is missing to protect the identity of the site)
 

Standard               vs                  Mobile

Mobile Ready Website

Mobile Ready web site is easy

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A Mobile Ready Website is a must for modern business.

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The mobile age is truly gathering speed and strength.
Businesses that ignore this dramatic change in social preference and inter-action will struggle in the next year or two time.
It’s a case of get on board now or be left behind.

Think Mobile ready Web site
by Davide Restivo under CC BY-SA  with wpseopix.com

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STOP ->  Think -> Get Mobile Ready Fast

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What are the costs of setting up an effective mobile ready website and marketing campaign.

Free and almost free.  (Under $150)

  • The base level ‘plug and play’ solution using free plug-ins is a very cheap option.
    This however will not have the capacity and flexibility to run  mobile marketing campaigns.

Low Cost (Between $150 – 500)

  • There are many low cost options which give a little more flexibility but are still not great
  • Best suited to mini sites
  • Interactivity may be stifled

Getting it Right (from $500 up)

  • A tailored and planned approach is best
  • Themes for mobile ready websites must be clean and fast operating
  • Must cater for large fingers
  • There needs to be capacity to interact with viewers
  • Should be a mirror of the master site’s significant content
  • Automatic redirection from standard site to the mobile when visited on a mobile device

A well designed and planned mobile site will be easy to navigate and easy to read.

Contact us for planning tips and advice.

If your mobile site is up and running and easy to read there is a much greater chance the reader will visit your master web site when they have access to a full screen system.

A mobile ready website needs careful planning and the cheaper versions are just not going to do your business justice.

Typhoon Disaster Strikes Philippines

Help the typhoon disaster victims of the Sedong floods in the Philippines.

You can help

You can benefit while helping

Special Warrior Forum  Philippines Typhoon Flood Victims Disaster relief package

or use this link: -  http://tinyurl.com/helpsedongdisastervictims

The picture below was taken at a previous disaster in 2009 elsewhere in the Philippines.

The smiling faces on the youths, masks the real tragedy and suffering of theses events.

Please help by donating to an organisation who is working there or via the Warrior Forum Offer to aid the typhoon and flood victims in the Philippines.

The 2009 Philippines Typhooh Flood Victims
by Kristoffer M.C. under CC BY  with wpseopix.com
Dec 2011 Philippines Catastrophe in Sedong – see above 2009 flood victims

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Please help those in the Sedong region of the Philippines who suffered so badly from this pre-Christmas 2011 natural disaster of the typhoon and floods.

The Productivity Base - Dynamic Productivity - Program

Your Productivity Base ‘Dynamic Productivity’ Program

ProfiTrain is providing you with the opportunity to enroll in a program that will be delivered to you weekly over the next 18 weeks.

Your  investment,  giving you access for a whole year ( YES – a year of access) is just $33.

There is a link to Join the ProfiTrain’s Productivity Base ‘Dynamic Productivity Program here and also another at the bottom of this page.  I want to join

Why not deliver the productivity program in one go?

This program requires you to build your knowledge and skills.

To provide the entire program in one “hit” would not help you to work enthusiastically and powerfully through the learning and skill building process.

This is a great source of information, inspiration and motivation when followed as laid out and will lead you lo a more productive life with more freedom.

If you are a procrastinator, the first action you need to take is to test the program for 3 days and sign up for the 7 lesson mini e-course to set yourself on the path to freedom from that debilitating condition.

 

Here is a list of all the topics covered in your dynamic productivity course

Section 1

Welcome to Dynamic Productivity
What’s really Holding You Back from Achieving Your Dreams?
How a Fear of Success Holds You Back

Section 2

How the Fear of Failure Holds You Back
Recognizing Procrastination for What It Really Is
Are You Taking the Wrong Kind of Action?

Section 3

Feeling Overwhelmed? That’s Your Fear Talking
Do You Have a Grasshopper Mind?
Perfectionism: The Silent Symptom of Fear

Section 4

How to Overcome Fear, Part 1
How to Overcome Fear, Part 2
How to Overcome Fear, Part 3

Section 5

How to Overcome Fear, Part 4
How to Overcome Fear, Part 5
How to Move Forward When You’re Feeling Stuck

Section 6

Can Feeling Guilty Keep You Moving Forward?
How Getting an Accountability Partner Can Help You Achieve Your Goals
How to Keep Moving Forward by Uncovering Your “Reason Why”

Section 7

Feeling Unmotivated? Look at Your Health Habits
Is Your Lack of Motivation Caused by Depression?
Have You Lost Interest in Your Goals?

Section 8

How Keeping a Journal Keeps You Motivated

Productivity is better than Procrastination

Productivity or Procrastinate

How Finding Inspiration Keeps You Motivated
How Others Can Suck the Motivation Right Out of You

Section 9

How to Avoid Self Sabotage
Why You Should Celebrate Smaller Milestones on the Path to Your Bigger Goal
Is It True That There Are No Failures?

Section 10

What’s Your Excuse for Not Succeeding? (Part 1)
What’s Your Excuse for Not Succeeding? (Part 2)
Get Happy to Get Motivated, Part 1

Section 11

Get Happy to Get Motivated, Part 2
Get Happy to Get Motivated, Part 3
Recognizing a Common Roadblock On Your Path to Success 70

Section 12

What To Do When You Get Burned Out, Part 1
What to Do When You Get Burned Out, Part 2
How to Prevent Burn Out and Loss of Motivation

Section 13

How to Get More Done in Less Time
The Truth About the Multitasking Myth
Boost Your Productivity Using These Scheduling Tricks

Section 14

Spend a Few Minutes Preparing Now, Enjoy a Productive Time Later
How to Avoid Distraction, Part 1
How to Avoid Distraction, Part 2

Section 15

How to Create an Environment That Inspires You, Part 1
How to Create an Environment That Inspires You, Part 2
How to Create an Environment That Inspires You, Part 3

Section 16

How Creating a Sense of Urgency Boosts Productivity
A Simple Trick to Save Time
Sprinting Your Way to Higher Productivity

Section 17

The Power of Touching Things Just Once
How to Save Time by Learning How to Say “No”
Using Tools to be More Efficient

Section 18

Special Productivity Tips for Parents and Other Busy People
How to Free Up Your Time With Outsourcing, Part 1
How to Create Systems that Boost Productivity

Section 19

How to Free Up Your Time With Outsourcing, Part 2
How to Free Up Your Time With Outsourcing, Part 3

 

Productivity is better than Procrastination
Productivity or Procrastinate

Join the Dynamic Productivity Program here -> I want to join

 

Other recent articles on Productivity and procrastination ->  Productivity and Procrastination

For more information please Contact Us and we’ll answer your productivity question to the best of our ability.

Writing Proposals That Sell

Discover techniques for writing proposals that sell in a 1 hour webinar

Jo Harris will show you how to write effective proposals that win business.

Writing proposals that win business with Jo Harris

Writing Proposals

Look for Jo’s nice gifts when you visit her registration link for her proposal writing workshop.

Novice or expert  -
you’ll pick up something new to tweak your writing proposals skills.

Writing proposals right is a very necessary skill in the volatile world of business we find ourselves in at this time in history. You have a chance to discover just how to write them so they are right for your prospects and customers.

What will this cost you? – Nothing.
How long will it take? – 1 hour.

That’s an hour you can be eating your lunch and really picking up some great ideas.

All you need to do is visit Jo’s Registration page and sign up.

All the details follow -

Friday 4 November 2011 12.00pm to 1.00pm on your computer.

Register for the Webinar Here

You need to win in business now more than ever.
Writing proposals that influence your client to lean your way is a powerful skill to have.

Procrastination kills Productivity

Procrastination is the Enemy of Productivity

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Are you a procrastinator?
Why do you put some jobs into the “I’ll get to it basket” and just jump in and do others?

Procrastination is beaten by powerful plans which also demonstrably improve productivity.

Quoting the great achiever Benjamin Franklin – “by failing to prepare you are preparing to fail” – gives a great clue to beating procrastination and boosting productivity.

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Do you plan and how?
Plans provide guidance to achieving goals and without plans you can’t manage your progress toward achieving them.

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Maybe it’s time for you to reveal how you’ve been going.

Time to discover how you rank as a procrastinator or productivity whizz.

Below are four areas of life that I’ll ask you to review and make some lists.

Relax and let your mind flow with the thoughts it has and capture them in your lists.
Forget all about priorities while doing this.
Relax and let each thought generate another and you’ll find you mind opens up to many new ideas once you get into the flow.
Jot down each new idea as it comes; you’ll discover each thought generates another as your hands quickly transcribe your thoughts to the paper or keyboard.

You can easily fill up a couple of pages or even more than that with the lists detailed below.

  • Look at the ignored or unfinished jobs at work and make a list of them. Any size it doesn’t matter; include them all.
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  • Now you can repeat the list for jobs and tasks at home that never seem to get done. Walk around the home if you’re having problems thinking of anything just to encourage your memory. A quick walk around the outside of the house could aid you.
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  • Now look at carefully what needs to be done in your personal relationships that you have been putting off and make another list. Vacations, family matters, letters and emails and those telephone calls you’ve meant to make.
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  • Now a list for you – that exercise program or night out or even eliminations of a bad habit or anything that you have wanted to do but have put off doing anything about.

 

Now I’ll explain why this work was important.

The first thing to note is the amount of things you have been deferring in your life.

Could you have done better and is there a pattern to your procrastination / productivity behaviour and is it a problem.

Recognition that there is a problem is the start to recovery from the problem and eliminating it.

Procrastinators find many ways to explain and justify their incapacity get projects under way. The first step toward overcoming procrastination is the acknowledgment and ownership of the problem.

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Second, you should now understand the power of getting started on a project.

Action is necessary to build self-confidence rather than see it decrease as inaction increases doubts about decisions and this then decreases self-confidence more – a vicious cycle.   A self paralysis can overtake the procrastinator as this horrendous cycle of inactivity continues.

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When you recognise that procrastination has become the problem focus on the task that you have been avoiding and identify the first thing to do.

There may be a sense of overwhelm when you look at your lists but remember the lists are just a group of smaller items which can also be broken into parts.

Select one item from your lists -

Ask if the job will add value and, if not, is there any reason to do it.

Now identify and immediately take one action to get it started. 

It is easier than you might think.  You commenced your first list with a single item; it triggered another.

An action on your chosen item will cause your to take the next action and so on.

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Monitor your behaviour over time -

Review your day and work out how much time you have wasted.

Maintain a time log diary of how you spend your time.

Work needs to be done on time so how do you plan your work to meet the deadlines?

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Productivity is hampered by redundant work often carried out because of procrastination choices with little if any consideration of its value or necessity.

There is research that indicates that almost 80% of the effort put into a project is of little effective value to the success of the project and could therefore be effectively deferred or omitted – this is in agreement with the Pareto Principle.
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What do achievers understand that people who procrastinate don’t,
(many procrastinators don’t even know this): -

“failing to plan is planning to fail’ and you have to actually do something to get started.

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Below is a short video with one approach to beating the decision paralysis of procrastination.
Actually I don’t agree the “decision paralysis” description I used above because procrastinators do make decisions.

They make decisions that often keep them very busy. They are busy doing things that keep them “busy” appearing to be productive but do not end up delivering the results they seek.

Stephen Covey would describe many procrastinators as doing work that is either urgent or not urgent and in both cases unimportant.

Before you watch the video maybe you could write a list of reasons why you have “put-off” some important work or jobs that you identified earlier.   Your mind will be better attuned to the video content.

 

If you really want top know how to procrastinate then have a look at Jean-Louis Zimmermann’s Procrastination Flowchart.

There is a link to his original full size chart below the diagram.
Procrastination vs Productivity

Poductive - "Hell no" - I procrastinate

Procrastination Flow Chart – The enemy of Productivity by Jean-Louis Zimmermann http://www.flickr.com/photos/jeanlouis_zimmermann/3182674820/sizes/o/in/photostream/
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Need more help with overcoming Procrastination and building Productivity

You may be aware of one of my trainings – Productivity Base with the Dynamic Productivity Course. It has valuable information on procrastination and becoming more personally in control of your life. Go there here – Productivity Base after you have read this article.

Procrastination can also be handled with hypnosis and NLP.  If you’d like fast track help then Contact Chris.

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Productivity will improve measurably once you have taken on procrastination and commenced actions to achieve your goals.

Save Money On Accountancy Fees

Accountancy Fees- Tips to Save on Accountancy Fees

Chris has put together a short video with tips on reducing your accountants fees and how to get more value for your dollar.

How To Get Value For Money From Accountancy Fees

It seems getting yourself organised is a big part of the equation and those words of Stephen Covey “Begin With The End In Mind” keep coming back to haunt us.  Know exactly what your want from your accountant or any other professional adviser before you set foot in their office.

Have all your documents well organised and ensure you’ve given your accountant copies of significant transactions.
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Some Tips to reduce Accountancy Fees

 

  • Do not give the accountant excessive documentation.
  • Ask what is required and deliver what is requested.
  • Understand how the tax system works in your country.
  • Respect your accountants opinion, seek a second opinion if in doubt (this will increase your costs) .
  • Keep social chatter to a minimum
  • Request for an annual checklist
  • Pay your fees as requested or agreed

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Accountancy Fees – Services can be highly valuable.

Ensure you ask for any tips or hints that might help you save tax and make more money each year.

This may add a few dollars to the bill but if the advice is good you’ll recoup that fee in no time at all.

Ask yourself to what do these seem expensive?
Most tradesmen now charge a visitation fee of between $50 and $150 just to come to do the work.
A fast food chain takeaway meal these days can be over $10 and a meal for one at a mid range restaurant over $50.  How many burgers or meals is your tax advice and return worth?

If you tax accountant is doing their job well they’ll help you play the tax game, according to the rules, and have more money in your pocket because of their assistance.

Visit Chris’s Accountancy and Taxation services business – Mobile Local Tax Accountants Logan
Accountancy fees should not be seen as dead money to get your tax return done but as an opportunity to build a better business or improve your financial position by discovering how to save some tax.